Our sole mission is to make sure that every buyer finds the Best-Fit provider designed for their specific situation (and not just a provider promoted by analysts or media). Use Case lets us achieve that by understanding the "context" for the usage of an application.
A use case consists of two parts:
The need (e.g. marketing software with email and CRM, agile project management software, ecommerce system for drop shipment etc) The target user (eg. freelancers, marketers, small businesses, retail industry or other)
In the use-case "Marketing software with email and CRM for freelancers", "Marketing software with email and CRM" is the need of "freelancers", the target user group.
"Use Case" is extremely effective in understanding the "case" for the "use" of a specific software or service. The needs and the target users can be as generic or as specialized as a client wishes. At VendorFit we try to cover all variations of needs and target users.
Let's look at some examples of different types of use-cases
Generic Need for Generic User group:
Example: Marketing Software for small businesses owners
Generic Need(Marketing Software)
Generic User Group(For small businesses owners)
Specialized Need for Generic User group:
Example: Mobile CRM with geolocation for sales professionals
Specialzed Need(Mobile CRM with geolocation)
Generic User Group(For sales professionals)
Generic Need for Specialized User group:
Example: CRM for WordPress users
Generic User Group(For WordPress users)
Specialized Need for Specialized User group:
Example: CRM Software within Microsoft Outlook for Microsoft Outlook users
Specialzed Need(CRM Software within Microsoft)
Specialzed user group(For Microsoft Outlook Users)