CRMs that don’t integrate with social media are getting left behind. When social is such a powerful tool for building email lists, nurturing leads and creating trust, can you afford a CRM that doesn’t let you talk to your customers?
The idea of a CRM that doesn’t integrate with your email is enough to make you wince: why would you ever hop back and forth like that, manually entering data? But if you don’t want to log every email, imagine logging every Facebook post. Every Google+ post. Every Tweet. There’s got to be a better way.
Let’s take a look at how the best CRMs are integrating with social media to deliver a new level of power and access to businesses.
Some pretty big players are embracing social CRM. If you’re looking for CRMs that fit your business needs, check out VendorFit, the business software search engine.